Finance MBA Named Director Of New Media For Financial PR Agency
January 26, 2010
By the My MBA Career Content Team – Find Top MBA Degree Programs
A growing trend among executive positions, an MBA was recently named the director of new media and promotions for William Mills Agency, one of the largest independent financial and technology public relations firms.
Andy Payment, who holds a finance MBA from Georgia State University, was recently given the title of director of new media, which puts him in charge of all agency and social media marketing strategies.
Payment has been with the firm since 2004, and has run a number of marketing campaigns for clients, which is what led management to believe he was the right fit for the job.
Although he had an education background in finance, Payment has become proficient in using various technologies and social media to properly market clients' business. Using tools such as blogs, social media sites and other forms of digital communication, Payment has developed online communities for his clients.
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