Business
MBA Career Guide: Maximizing Profits for Small Business Owners
Last Updated on September 9, 2023 by Robert C. Hoopes
Square and Cash App Outage Causes Chaos and Revenue Loss for Small Businesses
Financial services platforms Square and Cash App recently suffered an outage, leading to chaos and lost revenue for small businesses. Urban Churn and Empanada Harry’s were among the businesses severely affected by the disruption, estimating losses of $8,000 to $10,000 and around $2,000 respectively.
During the outage, some users managed to use Square’s offline mode to process payments. However, a significant number of transactions went missing, exacerbating the frustration felt by business owners and customers alike. Adding to the discontent, users expressed their disappointment that Square did not proactively reach out with information about the outage, only learning about it on social media platform X, formerly known as Twitter.
Square eventually sent emails to some users and posted a message on X, explaining the issue as a “systems outage” and apologizing for the inconvenience caused. Nevertheless, users are now demanding compensation and a formal apology from Square to help offset their losses.
The outage has also prompted concerns among some businesses, particularly Urban Churn, who are contemplating switching to alternative payment processors. The large-scale nature of this recent disruption has led them to question the reliability of Square’s services and consider options that may offer better stability in the future.
For small businesses heavily reliant on these financial services platforms, such outages can have detrimental effects. The inability to process payments not only leads to immediate revenue loss but also damages their reputation and customer trust. This incident serves as a reminder to businesses to have contingency plans and diverse payment options in place to mitigate disruptions caused by technical issues.
As for Square, it faces the challenging task of regaining the confidence of its users, particularly those who suffered significant financial setbacks due to the outage. Prompt action, including compensating affected businesses and issuing a sincere apology, will be vital in rebuilding trust and preventing a potential exodus to competing payment processors.
Overall, this recent Square and Cash App outage highlights the vulnerability of small businesses in today’s digital world. While these platforms offer convenience and efficiency, they also come with risks that can be financially detrimental. Business owners must prioritize preparedness and consider alternatives to ensure the smooth operation of their ventures even during unexpected disruptions.